Based on gentian and quinine (from the bark of the Cinchona tree), this is a fabulous sweet-bitter concoction with a strong and attractive orange flavour. It tastes terrific simply served on the rocks as an aperitif but its real raison d鯿½tre is its marriage with beer. It is traditional in France, Belgium, Luxembourg and Switzerland to pour a nip of Amer Bi鯿½re into a glass of beer and enjoy the resulting taste sensation. You should try it, you might love it as much as I do! (Warning: its really addictive)